Ariat was founded on technology and innovation-with the goal of making the highest-quality footwear and apparel for the world’s top equestrian athletes.

We are a community of riders and people committed to those who ride,ranch,and work outdoors. We make products we’re proud to use.

We play as hard as we work. And playing includes family,friends,and living outdoors.

As athletes, riders put their bodies to the test every day. We create high performance boots and apparel that keep up.

We strive to redesign,reimagine,and reshape our world, while staying true to the values and traditions that keep us authentic.